Thinking, creating and teaching the digital realm

Digital never sleeps.
Online Circle Digital places great value on digital marketing education to help our clients to be informed and updated.
We stay on top of the ever-expanding industry changes, so you don’t have to.
We hold different sessions in-house, at clients and with our partners.

Upcoming Events

  • Thursday 24th August 2017 | 4:30pm - 5:30pm

    Digital Copywriting 101

    Words move us. Whether we read them in a novel, a song, an email, or an ad – words have the ability to excite, motivate and influence us because they arouse our emotions.

    Learn the basic top tips for quality copywriting which can be applied to all your digital marketing in this 1 hour session lead by our Creative Lead, Freya Beaton.

  • Tuesday 5th September 2017 | 8:30am - 9:30am

    Digital Month in Review: August

    During our 1 hour session, Lead Strategist Lucio Ribeiro will review the most important changes in digital from August 2017, and facilitate a discussion of what these changes mean for your industry.

  • Wednesday 27th September 2017 | Time - TBC

    Google & Online Circle Digital - Exclusive Event

    Online Circle Digital is partnering up with Google for an exclusive live-stream event. Learn about the benefits of online advertising in the retail sector!

Past events

  • Tuesday 09th February | 8:30am - 9:30am

    Digital Month in Review: January

    During our 1 hour session, our Lead Strategist Lucio Ribeiro reviewed the most important changes in digital from January 2016.
    Changes covered:
    #1 – Facebook run of network
    #2 – Facebook Canvas
    #3 – Snapchat Ads API
    #4 – End of Internet Explorer – what it means for us marketers
    #5 – Improvements to Facebook Lead Ads
    #6 – Facebook Reactions are about to come

  • Thursday 25th February | 4:30pm - 5:30pm

    Speaker - Influencer Marketing in Modern Marketing

    Influencer Marketing has become an important part of digital strategy. Online Circle Digital has been working with Tribe group to deliver brand and content amplification. In this 1 session, Matt Hurle, Digital Director from Tribe Groupe presented the latest trends and smarts on how to manage a social influencer program.

  • Thursday 3rd March

    Digital Month in Review: February

    During our 1 hour session, Lead Strategist Lucio Ribeiro reviewed with the Vicinity Centres team the most important changes in digital from February, and facilitated a discussion of what these changes mean for retail industry.

  • Tuesday 5th April | 8:30am - 9:30am

    Digital Month in Review: March

    During our 1 hour session, Lead Strategist Lucio Ribeiro reviewed the most important changes in digital from March.

  • Wed. 27th April | 4:00pm - 5:00pm

    Brand Archetypes Workshop

    Using the Archetypes Wheel combined with smart storytelling to plan her Marketing Communications has become second nature to Kristina Garla, Marketing and Digital Strategy Manager at Epworth HealthCare. Learning from her, this has become one of Online Circle Digital’s keys to success, using the development of Brand Archetypes to plan, deliver and amplify content for our client’s campaigns.
    Come and listen to Kristina take us on her journey of discovery and utilisation of Archetypes in Marketing Communications.

  • Tuesday 10th May | 8:30am - 9:30am

    Digital Month in Review: April

    During our 1 hour session, Lead Strategist Lucio Ribeiro reviewed the most important changes in digital from April.
    Changes covered:
    #1 – Facebook Newsfeed change
    #2 – YouTube – Live 360 Videos
    #3 – Snapchat new office in Australia and Geofilters available
    #4 – Instagram 60 Seconds videos
    #5 – Video best practices for IG/FB
    #6 – Google analytics on Mobile APP
    #7 – Facebook Live Video updates
    #8 – YouTube Bumper
    #9 – Facebook Bots

  • Thursday 26th May | 4:00pm - 5:00pm

    Snapchat Workshop

    With more than 100 million global daily users, Snapchat is currently one of the most engaging and fastest growing digital platforms. This is a powerful tool yet underutilised. In our 1 hour session, our Account Director, James Coleman, and Tom Morgan, Account Executive and eager Snapchat user, introduced us to the basics of Snapchat, how to use the app and how to harness its special features for brands. Together with our Head of Strategy, Lucio Ribeiro, we explored Snapchat campaign possibilities.

  • Tuesday 7th June | 8:30am - 9:30am

    Digital Month in Review: May

    During our 1 hour session, Lead Strategist Lucio Ribeiro reviewed the most important changes in digital from May.
    Changes covered:
    #1 – Google Ads Platform Changes (Adwords)
    #2 – Instagram Profile
    #3 – Facebook Video Ads
    #4 – 85% of Facebook Video is watched without sound
    #5 – Instagram Video Carousel
    #6 – Facebook Live
    #7 – Snapchat Ads

  • Thursday 30th June | 4:00pm - 5:00pm

    Facebook and Instagram Ads Workshop

    Facebook and Instagram are the most popular social media platforms in the world and currently the most cost effective options of online advertising. Join our Content & Media Planner, Liam Marcon to discover the latest changes to Facebook Ads Manager and how to navigate them.

  • Tuesday 12th July | 8:30am - 9:30am

    Digital Month in Review: June

    During our 1 hour session, Lead Strategist Lucio Ribeiro reviewed the most important changes in digital from June.
    Changes covered:
    #1 – Pinterest is soon to launch visual search function
    #2 – Live stream technology updates on YouTube and Facebook
    #3 – Facebook Brand Awareness
    #4 – Facebook News Feed algorithm
    #5 – Facebook Local Awareness ads updates
    #6 – Instagram algorithm is now live
    #7 – Twitter is testing Carousel Ads format
    #8 – Snapchat expands its ads platform
    #9 – Google algorithm update

  • Thursday 28th July | 4:00pm - 5:00pm

    Digital Copywriting 101

    Words move us. Whether we read them in a novel, a song, an email, or an ad, words have the ability to excite, motivate and influence us because they arouse our emotions.

    Learn the basic top tips for quality copywriting which can be applied to all your digital marketing in this 1-hour session lead by Online Circle’s Creative Lead, Freya Beaton.

  • Tuesday 9th August | 8:30am - 9:30am

    Digital Month in Review: July

    During our 1 hour session,Lead Strategist Lucio Ribeiro reviewed the most important changes in digital from July.
    Changes covered:
    #1 – Snapchat Memories
    #2 – Facebook App Event Optimization
    #3 – Reddit Promoted User Posts
    #4 – Google Adwords new reports
    #5 – Google Adwords expanded ads

  • Thursday 29th September | 4:00pm - 5:00pm

    Introduction to Marketing Automation

    We all know personalised, individual marketing messages are more effective than cookie-cutter, batch and blast communications. The trick has been finding a way to create the messages, with the right context, automatically and at sufficient scale.

    This is where marketing automation platforms arrive to save the day. Today, the tools available are more usable, effective and accessible than ever.

    In this workshop we learned the basics of marketing to customers in a personalised way at scale, how customer journeys shape engagement and how outputs can be automated. We also covered some of the most popular products on the market in a 1-hour session, lead by our Operations Manager, Andrew Lee.

  • Tuesday 18th October | 8:30am - 9:30am

    Digital Month in Review: September

    During our 1 hour session, Lead Strategist Lucio Ribeiro reviewed the most important changes in digital from September, and facilitate a discussion of what these changes mean for your industry.

  • Thursday 27th October | 4:00pm - 5:00pm

    Digital Media Buying 101

    Effective Media planning is critical to the success of marketing campaigns as it outlines the optimal channel mix to most effectively reach and influence a target audience.

    There are now more channels and formats than ever to reach consumers, as a result more strategy and planning is require.

    During this 1 hour session lead by our Head of Media, Brendan Sanders, we reviewed the basics of Media, the wide variety of channels & targeting available and most importantly, the purpose of each and how they align with overarching campaign objectives.

  • 15-16 November 2016 | Melbourne, Victoria, Australia

    Healthcare and Social Media Summit 2016 presented by Mayo Clinic

    Discover the power of social media in healthcare. Register today to hear our Managing Director, Lucio Ribeiro, discussing how social media will impact the health industry of the future at the 2nd International Healthcare and Social Media Summit. For event details and to reserve your place visit Healthcare and Social Media Summit 2016

  • Thursday 24th November | 4:00pm - 5:00pm

    Search (SEO/SEM)

  • Tuesday 13th December | 8:30am - 9:30am

    Digital Month in Review: November

    During our 1 hour session, Lead Strategist Lucio Ribeiro will review the most important changes in digital from November, and facilitate a discussion of what these changes mean for your industry.

  • Thursday 23rd March 2017 | 4:30pm - 5:30pm

    Dark Social Workshop

    Dark Social is the social sharing of content that occurs outside of what can be measured by Web analytics programs. During a 1 hour session, our Head of Media, Brendan Sanders, will work through the concept of Dark Social, where it has come from, and more importantly how any business can use it to its full advantage.

  • Thursday 6th April 2017 | 8:30am - 9:30am

    Digital Month in Review: March

    During our 1 hour session, Lead Strategist Lucio Ribeiro will review the most important changes in digital from March 2017, and facilitate a discussion of what these changes mean for your industry.

  • Thursday 27th April 2017 | 4:30pm - 5:30pm

    Facebook Advertising Basics Workshop for Beginners

    Discover and learn about Facebook Advertising Basics for Beginners. Register today for our 1 hour session, where our team will work through the concept of Facebook Advertising.

  • Wednesday 17th May 2017 | 11:45am - 1:00pm

    Google & Online Circle Digital - Exclusive Event

    Online Circle Digital is partnering up with Google for an exclusive live-stream event. Learn about the benefits of online advertising, and how to achieve success online. 

  • Thursday 8th June 2017 | 8:30am - 9:30am

    Digital Month in Review: May

    During our 1 hour session, Lead Strategist Lucio Ribeiro will review the most important changes in digital from May 2017, and facilitate a discussion of what these changes mean for your industry.

  • Thursday 22nd June 2017 | 4:30pm - 5:30pm

    Building a Website 101

    Discover and learn the concepts behind building a website. During a 1 hour session, Senior Digital Producer Martijn will go through an introduction to building beautiful and functional websites. 

  • Wednesday 5th July 2017 | 8:30am - 9:30am

    Digital Month in Review: June

    During our 1 hour session, Lead Strategist Lucio Ribeiro will review the most important changes in digital from June 2017, and facilitate a discussion of what these changes mean for your industry.

  • Tuesday 18th July 2017 | 4:30pm - 5:30pm

    Online Influencers Workshop with TRIBE

    Social influencers have become a valuable asset for those in today’s marketing world. During this one hour session, Matt Hurle will be speaking about the powers and importance of influence marketing, the TRIBE platform, as well as the legalities (AANA, ACCC) behind it.

  • Tuesday 8th August 2017 | 8:30am - 9:30am

    Digital Month in Review: July

    During our 1 hour session, Lead Strategist Lucio Ribeiro will review the most important changes in digital from July 2017, and facilitate a discussion of what these changes mean for your industry.

`

Get in touch

Get our newsletter |

Don't miss exclusive digital news and reports